Books

Pleasure as an Organizing Principle

This essay was originally posted on the Ribbonfarm blog. The organizing principle of the modern world is pain. Avoiding it, yes. But also trading in it, taking refuge in it, and using it to justify our actions. Pain has so many uses. Why would you ever give up such a versatile tool? We trade in…

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The BASB Customer Persona

I recently compiled all my notes, findings, and ideas about the “ideal customer” for Building a Second Brain, and put them into a single document. I’m working with my editor to narrow down and refine this customer profile from here, so I can have a crystal clear person in mind as I write the sample…

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How Emotions Are Made: The Theory of Constructed Emotion

This post now available in German. The Theory of Constructed Emotion offers a radical new take on what emotions are, where they come from, and how they shape our lives. Presented by psychology professor and neuroscientist Dr. Lisa Feldman Barrett in her best-selling book How Emotions Are Made (affiliate link), it also contradicts many of…

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5 Things I Learned From the Anti-Book Club

Last year I launched the Anti-Book Club, my own take on the tradition of book clubs. The idea is simple: instead of everyone in the group reading the same book, duplicating time and effort, we each read a different book on the same topic. Then each person summarizes the book they read, and I compile…

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Crafting a Book Proposal: The Onboarding Questionnaire

I previously wrote about my thought process for why and how I’ve decided to publish my book Building a Second Brain with a traditional publishing house. I’ll try to share with you in as much detail as possible my journey, starting with my first challenge:Ā crafting the book proposal. The book proposal is the lynchpin of…

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My 10-Step Book Publishing Strategy

In The Four Pathways of Modern Book Publishing, I described the main routes for a writer to get published today, and in The Case for Traditional Book Publishing I explained why I believe that for online entrepreneurs like me, traditional publishing makes the most sense. With that foundation, here are the steps I’m planning on…

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The Case for Traditional Book Publishing

In The Four Pathways of Modern Book Publishing, I described the four main routes to publication for writers in the digital age. After considering all these factors, I’ve chosen to pursue the most traditional publishing route, for six main reasons (from most to least important): Credibility and authority that comes with a big name publisher…

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The Four Pathways of Modern Book Publishing

I’ve spent the past couple months immersed in the world of nonfiction book publishing, trying to deeply understand the state of the industry. I’ve read dozens of articles and books, spoken to experienced agents and editors, and authors ranging from New York Times bestsellers to self-published writers. I’ve found that the choice between ā€œtraditional publishingā€…

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Science Fiction Books I’ve Read

I’ve listed below all the science fiction books I’ve read that I can remember, in no particular order. I’ve included the names of authors, and any other titles they’ve written directly below their first mention. See my 2-part article What I Learned About the Future by Reading 100 Science Fiction BooksĀ for my insights and takeaways…

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Emergent Strategy: Organizing for Social Justice

When I moved from San Francisco to Oakland in 2014, I was just trying to pay cheaper rent. I never expected to be influenced by the movements that flow through Oakland’s veins: the movements for social justice, for environmental justice, and for black liberation. I’ve since had the privilege of working with some of the…

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New Book: Extend Your Mind

I recently published my new ebook, a compilation of 19 Praxis posts from 2017, on the Amazon Kindle store. Click here to view it on AmazonĀ (Affiliate Link) Read the Foreword below Foreword from Extend Your Mind This book is made up of 19 essays (or long-form blog posts) published in 2017 on the blog. 2017…

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