The Making of a Bestseller: A Behind-The-Scenes Look at the Creation of Building a Second Brain

The Project Management of a Bestselling Book

The Project Management of a Bestselling Book

One of the most common questions I’ve received since the release of Building a Second Brain has been how I used my own Second Brain to write it. There is absolutely no way I could have done this without my Second Brain. I honestly cannot imagine how anyone undertakes an endeavor of this magnitude without

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Part 3: The 5 Pillars of My Writing Process

The 5 Pillars of My Writing Process

In the second part of this blog series, I shared how I treated my book as a series of small projects culminating in a final product. The same was true for each of the 10 chapters it contained: each one was its own project, with a deadline and a goal for what that chapter was

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Part 5: Book Promotion Strategy

The 6 Pillars of Our Book Promotion Strategy

There’s something book publishers don’t tell you when you sign their offer on the dotted line: almost all the responsibility for promoting your book will fall on your shoulders. A lot of authors complain about this fact, as if it represents publishers shirking their duty or being lazy. I see it quite differently: authors are

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The 5-Year Journey of Publishing Building a Second Brain

The 5-Year Journey of Publishing Building a Second Brain

An aspiring author asked me what I’d learned from writing and publishing my book over the last 5 years. I responded with a 17-minute video, recapping the timeline of the project, my biggest lessons, mistakes, and sales milestones. If you’ve ever considered publishing a book or are just curious about what went into the project,

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Tiago Forte and his parents

Launching Building a Second Brain in Brazil and Mexico

One of the aspects of writing a book I most looked forward to was releasing it in my family’s country of origin, Brazil. I’d spent years daydreaming about what that would feel like, returning to my homeland bearing the gift of hard-won knowledge to share with the people who had given me so much. Criando

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Did My Bestselling Book Turn Out to Be a Financial Failure?

It’s now been two years since the release of my book Building a Second Brain. It has already reached and surpassed every goal I had for it, with 250,000 worldwide sales and many new countries and languages still to come. On this occasion, however, I want to answer a longstanding question that is only just

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